Original Jaffa Cakes by McVitie's
World of Snacks has traveled the globe in search of the best snacks in the world. We have searched high and low in hopes to locate inventory for our international snack store. Guess what? We have found some amazing snacks! Starting January 1st you will be able to purchase our favorite snacks from England and each month following a new country and their treats will be added to our store. Leading up to the launch of our US based online store we will be reviewing a different British Snack everyday. Today we review our first cake from Britain.
A company called McVitie’s produces our British cake under review. McVitie’s initially got their start in the biscuit (cookie) business way back in 1830. At first McVitie’s was a Scottish snack company until they merged with MacFarlane Lang and became the English controlled company known as United Biscuits. For usability purposes when we add Scottish Snacks to our international snack shop we will also include McVitie’s products in that category. Today McVitie’s produces a variety of snack items that are mostly biscuits and cookies. Our snack under review is the Original Jaffa Cakes by McVitie's.
Unfortunately in 1927 when McVitie’s developed the Original Jaffa Cakes they did not trademark the name and now there are a variety of companies in the UK and elsewhere producing a similar snack known as Jaffa Cakes. We are reviewing the true original, which come in a blue box with orange writing that reads “McVitie’s The Original Jaffa Cakes.” Inside there is a clear orange colored tube for freshness and 12 cookie sized cakes. Enough of the history and appearance, let’s sample these mini cakes from the UK!
For our taste test of the Original Jaffa Cakes by McVitie’s we did no research prior to our sampling and were not familiar with this cake at all. Upon first impression we thought we’d be testing a cookie, after opening the box, still we thought we’d be sampling a cookie. It wasn’t until our first bite that we realizes this British Snack is indeed a cake. A Jaffa Cake is a light sponge cake that is coated with a crackly chocolate and a tad bit of what tastes like orange jam. The first impact of the very orangey flavor awoke our taste buds! It’s so zesty and powerful that the chocolate smooths the taste out and the cake returns your taste buds back to normal. We really enjoy the Original Jaffa Cakes by McVitie’s! We have yet to try another foreign snack that is similar and the fluffy texture of this treat makes it’s truly enjoyable and unique.
In just a few weeks you will be able to by McVitie’s Jaffa Cakes in USA and have them shipped to you anywhere in the world. If you are reading this review and are interested in trying snacks from other countries we encourage your to vote for your favorites so we can be sure to add them to our international snack shop. If you have not done so already be sure to leave your details to right to stay up-to-date with our progress and to be notified of any promotions.
01/01/2014 UPDATE: The Original Jaffa Cakes are now available for purchase online in our international store.
The Snack Blog
Follow along as we explore cookies, cakes, candies, chips, crackers, and nuts from all across the world. Many of the international snacks that we highlight will be offered in our store over the course of the next year. We currently offer British Snacks, American Snacks, German Snacks, Mexican Snacks, Filipino Snacks, Japanese Kit Kats, Pakistani Snacks, Italian Snacks, & Korean Snacks. Each month this year we will add a new country and their best snacks inventory.